Sn. 1, #15 The Complete Toolbox for Selling to Distribution Channels with John Panaccione

Today Willie’s travels take him to Wilmington, North Carolina where he talks to John Panaccione, the CEO of LogicBay. John has over 18 years of experience, leading teams that focus on using technology to improve corporate performance. They help companies develop and implement strategies for scaling indirect sales channels using a combination of services and technologies offered by LogicBay. Before founding the company in 2003, John has led sales and marketing at Cognitive Arts, an innovative leader in high-end workplace simulation software. In this episode, John discusses the what, why, and how of their software solution, describing their product as a complete toolbox for manufacturers to sell to their distribution channels. But far from focusing only on the technological prowess of the LogicBay solution, he stresses the importance of correct implementation and integration with all other systems. Over the last few decades, the sales landscape has transitioned from a push to a pull strategy, and manufacturers need to gear themselves toward these changes and start thinking differently about their engagement with end customers—all of which take precedence in the LogicBay solution. In the sea of confusing software options, LogicBay sets itself apart through its transparency and clear communication around what manufacturing customers can and cannot expect from their offering. Be sure to tune in to learn more!

MEET YOUR HOST

William Miller

Recreational vehicles allow people the ability to travel the world, mile by mile while providing safe shelter and comfortable living quarters when destinations are reached. With so many manufacturers to choose from, William Miller is setting out to make Heartland RV’s be the choice that families go to in launching life’s journeys.

Willie invites you to join him on his journey with Heartland RV. Whether you are new to traveling the world one mile at a time, or you have raised a family with thousands of memories made at a campsite…this podcast is all about the people, journeys, and stories that are shared.

You will hear from the following guests on the Where’s Willie? Show:

Celebrities that have unique stories to share on their own life journeys
Entreprenuer/C-Suite executives sharing their company innovations that you could see on your next journey
Current RV owners that can share advice, insight, and questions to help make your experience memorable
Vacation destination hosts, resorts, dining, and more…. inviting you to visit on your life’s journeys.

“My goal of hosting this show is to share amazing stories of real people and real-life as they are traveling on their own life’s journeys. Every person has a story to share, from both professional experiences and personal.” —William Miller, Host of Where’s Willie?

In 2020, Willie became the National Brand Manager for Heartland RV and also became an Executive Leader with the prestigious C-Suite Network & C-Suite Radio Podcast host.

Heartland RVs is an American manufacturer of recreational vehicles located in Elkhart, Indiana. Founded by former Damon Corp. CEO Brian Brady in 2003, it was purchased and became a subsidiary of Thor Industries in 2010. Heartland owns Cruiser RV and DRV Luxury Suites.
C-Suite Network™ is the world’s most trusted network of C-Suite Leaders, with a focus on providing growth, development and networking opportunities for business executives with titles of Vice President and above from companies with annual revenues of $5 million or greater.
C-Suite Radio is home to the fastest-growing business podcast network. Hosted by C-Suite leaders, thought leaders, and innovators, our shows take listeners on a thought-provoking journey to explore the challenges, successes, and failures of highly influential business people.

Follow the Wheres Willie Podcast on social: