Empowering Women
in Manufacturing And Business

Successful women sharing their experiences and life stories that contribute to the greater good of all, improving products, making things better and safer, and fulfilling lives.


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#213 Making Company Culture Part of Your DNA with Jessica Navascues

Culture eats strategy for breakfast. This is a quote from legendary management consultant, Peter Drucker, that implies that it’s the culture of your company that determines your success, regardless of how effective your strategy is. Today, Lydia Di Liello speaks with Jessica Navascues, a purpose-driven C-suite executive and a devout servant leader who uses this quote as the basis for her philosophy that making company culture part of your DNA is critical for every organization. Jessica has held senior roles at several manufacturing companies, including President of Building Systems at Cornerstone BuildingBrands, CEO at Allura Fiber Cement Products, and Managing Director of Sales and Operations for theUS & Canada at Plycem, one of the largest manufacturers of fiber cement and construction solutions inCentral America. In this episode, Jessica emphasizes the importance of building a well-defined, inclusive, and positive corporate culture and highlights the positive impact it can have, from facilitating better communication to driving innovation. We also touch on the significance of employee engagement, using metrics to drive decision making, and encouraging diversity of thought. Make sure to tune in today to hear all this and more from a leader who is passionate about building inclusive teams and creating strong cultures to deliver exceptional results

Lydia Di Liello

Capital Pricing Consultants increases clients’ profitability through strategy monetization, operational, and tactical solutions.

Lydia M Di Liello, CEO and founder (with more than 25 years of business leadership, supply chain and global pricing expertise) delivers exceptional results through Strategy, Process, and Technology. Leveraging a career at General Motors and b to b manufacturing in Supply Chain and Pricing management, client profitability typically increases from 15%-300% in as little as six months. Client engagements range from global Fortune 500 to smaller privately held firms.

Starting with strategic overview through actionable specific directives, clients achieve significant profit increases. Executing widely respected trademarked methodology including Discovery, Assessment, and Recommendations, D.A.R. Ô delivers a comprehensive roadmap for clients’ corporate strategic goals through operational impact achieving strategy realization.

Lydia is a well-know and widely respected speaker leading executive forums, conferences, and workshops worldwide; she is published frequently in trade and professional journals. With an MBA from Youngstown State University Di Liello is repeatedly requested at corporate retreats and is a member of the Professional Pricing Society Board of Advisors.

Recently published In Manufacturing Today June 2021 https://manufacturing-today.com/news/seamless-connections/

Di Liello was just named as the only pricing consultant with the prestigious 2020 PROS to KNOW award for the second year in a row from Supply and Demand Chain Executive on March 17, 2021

Company Philosophy: Success starts with open and clear communication through every step of the client engagement process. Valuing clients’ time and commitment, Capital Pricing Consultants are dedicated to efficiency and demonstrable efficacy. Di Liello cultivates long-term relationships built one successful project at a time.


Jessica Navascues

Jessica Navascues served as President, Buildings and Components Division for Cornerstone Building Brands for three years. She joined the NCI Building Systems leadership team as President of Buildings in August 2018. Before joining that company, she was CEO of Allura, a fiber cement siding manufacturer for four years. Ms. Navascues managed Allura through a 3 brands merger into a competitive force in the US building products segment. Ms. Navascues has a global perspective, having served the fiber cement siding and building materials industry in the USA, Venezuela Costa Rica and Peru along with import and export programs for the European market since 1998. Her career has focused on operations, Research and development, Culture creation and transformation, Sales and marketing and Executive management. Today, she is helping a startup dedicated to architectural design of Metal Barndominiums, her experience is helping the team and company design and implement the strategy, implement processes and create the culture. Ms. Navascues achieved her Bachelor of Architecture degree from Ricardo Palma University in Peru and her MBA with emphasis in Marketing from the University of Costa Rica. In 2017 she also received an Executive Leadership Diploma from the University of Wisconsin. Ms. Navascues enjoys sports, she played field Hockey for the Peruvian National team an

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