#64 Implementing The Elements Of Corporate Social Responsibility

Female boss stands leaning on table at business meeting

This week on The WAM Podcast, host, Linda Rigano, was delighted to speak with Christen Graham, President of Giving Strong, a social impact consulting firm. Christen counsels companies on a variety of strategies to deploy their resources, whether it’s in the area of corporate social responsibility, community reactions, philanthropy, and even reputation management.

Christen shares the journey that led her to start her own company and bridging the gap in the market of giving. Further, we discuss the elements of corporate social responsibility (CSR) and why it’s important to define that social consciousness for your company. We also dive into specific case studies and clients that Christen has helped over the years. For an incredibly insightful conversation, be sure to tune in!

MEET YOUR HOST

Linda Rigano

Linda Rigano is the Principal Consultant of The Rigano Group. Her expertise and enthusiasm for strategic and effective communication permeate all that she does as a consultant to B2B and B2C technology, manufacturing, supply chain, and publishing organizations to improve business performance and stakeholder relationships by building highly successful and measurable communications programs.

With over 20 years of industry experience, Linda has excelled in helping organizations advance the discussion of important industry issues. She was central to the development and promotion of ThomasNet’s annual Industry Market Barometer® (IMB) survey on the state of manufacturing, the ThomasNet/ISM “30 Under 30 Rising Supply Chain Stars” Recognition Program, and ThomasNet’s North American Scholarship Program. Linda also served as Director of Strategic Alliances for ThomasNet, and for many years was the Publisher of the Thomas Food Industry Register.

Throughout her career, Linda has been an active participant and presenter for manufacturing, supply management, and business associations. She is widely quoted in business and trade media, including Bloomberg Businessweek, Nightly Business Report, and Industry Today. Linda holds an MBA in marketing from Fordham University.

Connect with Linda Rigano on LinkedIn.

SPECIAL GUEST

Christen Graham

Christen Graham is president of Giving Strong, a social impact consulting firm. Clients include a mix of businesses, manufacturers, private and corporate foundations, and community development experts. Prior to founding Giving Strong, Christen spent more than a decade as a public relations executive, giving counsel to executives in the corner office as they launched new products, managed crises, and partnered in their communities. Before that, she worked as a journalist, interviewing heads of government and community heroes making change in their backyard.

To learn more about Christen Graham and Giving Strong, visit her website, www.givingstrong.com, Giving Strong’s LinkedIn, Graham’s personal LinkedIn, and follow the firm on Twitter @givingstrong.